Video Production Services
We develop, produce and deliver broadcast quality video content for a wide range of projects. Whether it’s an explainer video, TV commercial, documentary, sizzle reel or campaign video, we do it all at Sorrentino Media and approach every project with utmost passion, professionalism, and care.
We can shoot on-site, from a remote setting, or at our production studio in Manhattan. Our team will meet your deadline, stay within budget, and deliver best-in-class video content.
Check out some of the video content projects we offer below. If you don’t see your particular venture or idea listed, just reach out to us. Our production services are extensive, and we’re always ready and excited to begin a new project!
"About Us" Videos
We often tell our clients that video is truly the only way to tell your company story. One reason is the tremendous scope of audiences you will reach.
Consider these stats (source: thesocialshepherd.com):
- There Were An Estimated 3.37 Billion Internet Users Consuming Video Content in 2022
- 82% of Global Internet Traffic in 2022 Came From Video
- Online Videos Have an Audience Reach of 92% Worldwide
- Research shows 84 minutes per day is the global average for video consumption.
Another reason being the retention and impact video content has on viewers. Statistics have also shown that a mere 10% of people will retain a message that is read in text, whereas 95% of people will retain that same message in video form.
Video content is imperative to making your company and brand well-known, and we produce amazing videos that will show who you are as a company, what you represent, and what sets you apart.
Corporate and Industrial
Video content has become a new standard for industries everywhere, and essentially every successful advertising campaign involved video content production. Having an expert corporate video strategy will ensure that your brand can grow and thrive for years to come. What’s more, we understand the importance of your company’s reputation. We care very deeply about our client’s standing and name, which is why we will craft your message with care and deliver it with finesse and professionalism. We bring the highest level of quality and attention to detail to our client’s corporate videos.
Social Media Video Content
Promote your business and brand on social media with video content!
Not only do we create social media video content quickly and effectively, but we will create a sharp and impressive look for your Facebook, Twitter, Instagram, TikTok and YouTube channels.
All your social media channels should have unique attention-grabbing, eye-drawing content that will inform your audience of your message while keeping them engaged.
As the overall views and shares of social media videos far outweighs that of text and images combined, if you’re looking to increase your following, presence and impact on social media…video content is the best way to do it.
Green-Screen Videos
Green screen is nothing new. It is a post-production technique that allows for the layering and implementing of images or videos in the background. But what many do not know is that technology has progressed and changed drastically, which has allowed us to utilize our skills and creativity to the umpteenth degree and do some amazing things with video content. We guarantee that we will make your message pop and stand out.
Whether it’s shot in our NYC production studio, or we come to you at your location of choice, we will create expert, high-quality green-screen content incredibly fast to meet your deadline and get your message out in the world.
Explainer Videos
Be a thought leader! We use easy to understand visuals and graphics to convey your message, educate your audience, explain the issues, and show your expertise.
An explainer video is a great way to tell your company’s story and increase brand awareness in an impactful and memorable way. A message received via the use of visuals is more readily retained by an audience than that of messages received by only audio or text, making explainer videos incredibly effective and all the more essential in today’s media-driven world.
Branded Content
In a world where nearly every single second of attention is fought over by some company or brand, it has become more important than ever to have strong and captivating branded content.
When sponsorship is integrated into the content, we don’t make a hidden commercial. Our storytelling is rooted in journalism – everything can be told as an interesting tale. We will work with you to make sure that your branded content is not only on point but also engaging and visually appealing.
We will work with you to deliver your intended message through unique, branded content without compromising the integrity of the story. We excel at crafting strong narratives that capture attention and leave a lasting impression.
Short-Form Unscripted Content
At our core, we are master storytellers.
Our mission is to help our clients tell their stories in the most memorable and effective way. Through professional cinematography and expert writing and/or interviews, we will turn your overall message into a story through gorgeous video content.
Meeting tight deadlines is not uncommon for our highly motivated and experienced production crew in NYC. Reach out to us to learn more.
New Hire Videos
A new hire video is a great way to introduce your new employees to the rest of the company, as well as give them an overview of your company culture, values and mission. In addition, it will allow you to show your new hires what their job entails and what is expected of them. By creating a new hire video, you will be able to set your new employees up for success from the very beginning and increase the likelihood that they will stay with your company for the long haul.
Speaker or Guest Sizzle Reels
A sizzle reel, often referred to as a speaker reel, highlight reel or demo reel, will showcase your strong points and make you more desirable as a guest speaker. It’s a short, high-energy video that showcases the best of your work in a way that is engaging and visually appealing. Sizzle reels are often used to promote businesses, products or services, and they are an incredibly effective marketing tool.
But what will make your sizzle reel stand out from countless others? What should a great sizzle reel include? We know the answers! We have a vast network of producers, conference bookers and publicists. If you’re looking for a sizzle reel that will speak to your strengths and really punches your message, we do it better than anyone. Whether you are a public speaker, author, business coach or TV personality, we will help you maximize your social proof and create a sizzle reel that is impactful, memorable and attention-grabbing.
Product Videos
Product videos are one of the most effective ways to increase sales and conversions. By creating an attention-grabbing product video, you will be able to communicate the features and benefits of your product or service in a way that is direct, concise and easy for your audience to understand.
Additionally, potential customers will be able to see your product in action giving them a better overall understanding.
Commercial Advertising
A commercial is a powerful way to reach your target audience and promote your brand or product. But hitting your message and educating your audience in 30 seconds is not easy, and it can seem a little daunting when you’re starting to plan a commercial advertisement. But rest assured, it can absolutely be done and it’s our specialty!
Our team will find the most effective way to deliver your message in 30 to 60 seconds with high-quality, effective video content.
Crowdfunding Campaign Videos
A crowdfunding campaign is only as successful as the video content supporting it. With over $34 billion dollars raised in 2017 through crowdfunding platforms, it is now more important than ever to have a high-quality, well-crafted and effective video to promote your product or service.
We totally get it – your product, service, company or brand is your baby, your brainchild, and your top priority. Just as importantly, we also get how outsiders see and view it. Video is the best way to tell your story effectively and tap into the emotion of viewers in only a matter of minutes. We will create and produce a crowdfunding campaign video that is of the highest quality and value in a short amount of time.
Property Documentaries
Selling a building or land is hard enough. Many times, the buyer is remote, and visual assets become imperative to successfully selling your property or land.
Sorrentino Media will work with you to produce a high-quality, professionally edited video that will help you sell your property. We understand how to best showcase the features and benefits of your land or building in order to pique the interest of potential buyers.
Our property documentaries are 3 to 5-minute videos that tell the story of the location you’re trying to sell, the neighborhood it’s in, and the local economy. With beautiful visuals and expert insight, property documentaries can be the extra touch that will ultimately make the sale.
Satellite Media Tours
While our video production company is headquartered in NYC, that doesn’t mean we can’t come to you! New technology allows us to skip the costly studio and satellite feeds. Using a high-speed internet connection, you can host your media tour for a book, cooking demonstration, or a product launch right from your own offices. Sorrentino Media can also accommodate traditional SMT’s and green-screen remote interviews directly from our NYC studio.
Video Production FAQ
Video production is the process of creating video content, typically for television, digital platforms like YouTube or social media, or for advertising and marketing purposes. The video production process usually involves several different stages, including pre-production (planning and scripting), production (shooting the video), and post-production (editing and finishing the video).
This is the million-dollar question that we get all the time. The cost of your video will depend on a variety of factors, including but not limited to: length, platforms, animation, locations, cast & crew. The best way to get an accurate estimate for your project is to get in touch with us and tell us a little more about your project. We will then put together a custom quote for you.
There are many benefits to working with a professional video production company, but some of the most common ones include:
You will have access to a team of experienced professionals who can help you every step of the way, from pre-production all the way through to post-production.
A production company will have the necessary equipment and resources to produce high-quality video content.
You will be able to focus on your core business while leaving the video production to the experts.
Absolutely! In today’s digital age, video content is more important than ever before. Consumers are constantly bombarded with a never-ending stream of content, and in order to stand out from the crowd, you need to have high-quality video that tells a story and captures attention. Investing in a well-produced video can be an extremely effective marketing tool, and is a great way to connect with your audience on a deeper level.
There is no one-size-fits-all answer to this question, as the type of video content that your business needs will depend on your specific goals and objectives. That being said, some of the most common types of video content we produce for businesses are product videos, explainer videos, social media videos, training or new hire videos, employee spotlights, promotional videos and testimonial videos.
Get in Touch
We have our methods and approach to content development down to a science. Every day, the highly skilled and motivated production crew at Sorrentino Media create stunning, diverse video content for our clients.
After more than a decade working in the media industry, Michael Sorrentino knows how to pinpoint the big picture, fine-tune his client’s message and tell their story through the highest quality video content.